The Machine is Us/ing Us

After viewing this video, http://youtube.com/watch?v=NLlGopyXT_g, I was in a bit of sensory overload.  This, after some time to synthesize, seemed entirely adequate.  Everything done on the web all day long contributes to its growth, which contributes to the need for more capacity and capability, which feeds the human need to create, and then the web grows more, and we create more, and  the cycle continues.  Will it ever end?  Will the internet ever have enough?  As humans learn and evolve, so will the web, if we become stagnant, then its capabilities will as well.  We generate more as we need it, so I’m not entirely sure how a climax will ever be reached.  We are definitely the machine that is driving the advancement of Web 2.0, and when our grandchildren are producing for Web 97.0, will someone have realized that the incessant growth is never going to stop until we are stopped?  What will our future society look like if we do not continue to expand digitally?  What will it look like if we never stop expanding?  I feel like I’m in the middle of a script for an M. Night Shyamalan movie.